Task: Create a customer loyalty program that is:

• Easy for a multi-layer sales channel to implement
• Motivating and rewards customers for steady purchasing behavior
• Valuable in gathering data on customers deep in the distribution channel
• A portal for an array of support programs, tools, training and communications

Develop membership kit	Develop portal website	Staff customer support hotlines	Fulfill merchandise and trip awards
• Provide recruiting incentives • Audit award and co-op claims • Conduct data mining and provide reports